Industry /
Culture, Public & No profit

IPER – Suburbs Festival

Over 100 hours of live streaming on a platform for the three day non-stop event dedicated to the Suburbs of Rome and the world.

BRIEF

The Museum of The Suburbs, together with the Department of Cultural Growth, Special Company Palaexpo and the Municipio VI of Rome Capitale, want to create a phygital festival dedicated to the theme of suburbs. A major three-day event with dozens of talks, performances, live music and many guests. Objective: to broadcast a kaleidoscopic program with over 100 hours of live streaming and 300 on-demand content, developing a multitasking platform with high performance.

SOLUTION

With a strong impact visual identity, conveyed through static campaigns and a capillary Digital strategy, IPER – Suburbs Festival is the event that brought hundreds of people together again, in person and in live streaming. We have designed an interactive platform that follows all the phases of the event. A large repository, a powerful broadcast tool, a community of users in continuous interaction. Three director’s offices on as many stages translate into a non-stop flow of content – on air on three channels simultaneously – from day to night. From content management to the management of special guests and speakers, online and onsite, the event relies on advanced planning and coordination skills.

TEAM

Executive directors
Matteo Della Porta, Marco Venuti

Managing director
Serena Russo

Creative Supervisor
Sofia Francesca Miccichè

Concept & Naming
Maria Giulia Marletta

Logo design
Stanislao Migliorino

Art direction
Andrea Simone

UX/UI & Web Design
Gioia Riccioni, Flavio Milazzo

Regia & Event Director
Giorgio Tiranti

Aiuto regia e coordinamento on site
Ornella Fabretti, Serena Russo, Giulia Martinis

Video design
Bartosz Druszcz

Digital Strategy
Sofia Francesca Miccichè, Roberto Magnanini, Marco Zoppi

Content management & data entry
Maria Giulia Marletta, Giulia Martinis

Backstage photographer & videomaker
Roberto Magnanini

Web development
Kromin | Data Agency

WHAT WE DID

Art direction & Event identity
UX/UI & Web Design
Project Management & Accounting
Event Management
Event production
Broadcast design
Copywriting
Content management
Digital strategy
Audience engagement

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