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Media & Entertainment

Supertennis

Create a tv channel branding for the tennis that counts.

Create a tv channel branding for the tennis that counts.

Challenge

SuperTennis is the Digital Terrestrial television channel dedicated to Tennis. A constantly open window on one of the most followed sports wordwide. However, its image requires a complete restyling.

Solution

We began with a new logo with and from logo animation. The tv channel branding then involved taking it further; renovate the broadcast design, including bugs, pop-ups and banners, so as to give life to a tv portal dedicated to tennis addicts.

The font, a sans-serif with a contemporary flavor like Roboto, suggests movement and modernity.

Broadcast branding and tv graphics for SuperTennis – Luther Dsgn company
Broadcast motion graphics design for SuperTennis - Luther Dsgn company
Sports broadcast graphics for SuperTennis tv channel – Luther Dsgn
Broadcast motion graphics design and branding for SuperTennis – Luther Dsgn Broadcast motion graphics design and branding for SuperTennis – Luther Dsgn
Broadcast motion graphics design and branding for SuperTennis – Luther Dsgn Broadcast motion graphics design and branding for SuperTennis – Luther Dsgn

A clear and exhaustive grid

The graphics highlight information and coming events in a natural way. Underlying the new grid is a state of the art in-depth study on broadcasting design.

Sports tv graphics for SuperTennis - Luther Dsgn agency

from

A uniform and conceptually coherent restyling.

From the bugs to the pop-ups, from banners to the scoreboards, SuperTennis leaves staticity behind and becomes an ever-evolving network for the ever more web-oriented audience.

Channel branding and broadcast motion graphics for SuperTennis - Luther Dsgn
Luther Dsgn branding and broadcast design company for SuperTennis
Team
  • Managing Director
    Marco Venuti
  • Creative Director
    Stanislao Migliorino
  • Managing & Accounting
    Giulia Martinis
  • Graphic Designer
    Andrea Simone
    Flavia Ballarin
  • Motion Designer
    101%
  • Partner
    DOING
What we did
  • Brand Identity
    Film & Motion Graphic