Actionproof products are the excellence in the world of Apple device protection. They have a young, dynamic and innovation sensitive target audience. Actionproof has taken shock-proofing to an unprecedented level of technology and design. Our packaging design agency steps up to the challenge of designing equally outstanding packaging.
Into our packaging we transferred the very same transmedial characteristic that distinguishes our product packaging design agency, creating a link between the online and offline dimensions. All Actionproof packaging carries a QR Code and CTA, and engages the user in the process of unboxing. Design and crossmediality bring to life a packaging experience that accompanies the customer from the moment of discovery to the online dimension.
Hacking the packaging concept
We developed and produced special and limited editions of the packaging for different occasions:
#1. Special edition packaging to reward Indiegogo backers, personalized label on bubble wrap envelope and black varnish.
#2. 'On the go' packaging. Blister pack, cardboard and plastic.
#3. Master box/chest for the entire product line. Hard plastic.