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Technology & Industrials

Actionproof Packaging

Product packaging design which reflects an interactive and transmedial experience for the consumer.

Product packaging design which reflects an interactive and transmedial experience for the consumer.

Challenge

Actionproof products are the excellence in the world of Apple device protection. They have a young, dynamic and innovation sensitive target audience. Actionproof has taken shock-proofing to an unprecedented level of technology and design. Our packaging design agency steps up to the challenge of designing equally outstanding packaging.

Solution

Into our packaging we transferred the very same transmedial characteristic that distinguishes our product packaging design agency, creating a link between the online and offline dimensions. All Actionproof packaging carries a QR Code and CTA, and engages the user in the process of unboxing. Design and crossmediality bring to life a packaging experience that accompanies the customer from the moment of discovery to the online dimension.

Luther Dsgn Agenzia product packaging design Actionproof

We placed emphasis on unboxing as a special moment, guiding the user through the discovery process and initial approach to the product.

Agenzia packaging design per Actionproof - Luther Dsgn agency
Packaging design per i prodotti Actionproof – Graphic design studio Luther Dsgn

Hacking the packaging concept

We developed and produced special and limited editions of the packaging for different occasions:
#1. Special edition packaging to reward Indiegogo backers, personalized label on bubble wrap envelope and black varnish.
#2. 'On the go' packaging. Blister pack, cardboard and plastic.
#3. Master box/chest for the entire product line. Hard plastic.

Packaging design interattivi per i case Actionproof - Luther Dsgn packaging agency
Packaging design interattivi per i case Actionproof - Luther Dsgn packaging agency
Actionproof sceglie il nostro graphic design studio per il packaging – Luther Dsgn
L’agenzia grafica Luther Dsgn supporta Actionproof nel product packaging design
Team
  • Managing Director
    Marco Venuti
  • Creative Director
    Michele Savino
What we did
  • Packaging & Product Design